Boden

Boden is a British clothing retailer selling womenswear, menswear and childrenswear online and by mail order founded by Johnnie Boden in 1991, Johnnie Boden is now worth £300 million. Originally a mail-order business, 90% of sales are now generated online, with 50 million printed catalogues also distributed each year. The company sells in several countries, with websites for the UK, US, Germany, and Australia.