Objectified

Objectified is a feature-length documentary film examining the role of everyday non-living objects, and the people who design them, in our daily lives. The film is directed by Gary Hustwit. Objectified premiered at the South By Southwest Festival on March 14, 2009. According to Swiss Dots Production, the film is the second part in a 3-film series Design Trilogy the first being Helvetica about the famous typeface and the third and last film being the documentary Urbanized.