WHYB

WHYB is a radio station licensed to Menominee, Michigan and serving the areas of Menominee, neighboring Marinette, Wisconsin, and the immediate border area of Upper Michigan and Northeast Wisconsin. The station is owned by Radio Plus Bay Cities, LLC and broadcasts an oldies music format. The station launched in 1984 as WCJL-FM, broadcasting at 106.3 FM. Under the ownership of CJL broadcasting, WCJL-FM aired a CHR format branded as "Hits 106." CJL Broadcasting owners Jim Callow and Leon Felch can be credited with bringing live, on-air personalities to the Hits 106 airwaves, a new concept to Marinette-Menominee radio at that time. Air personalities included Kevin Lyons-Tarr, Trigg "The Ugly Man" Turner, Linda Engels, Jeff Quinn, Pamela J, and Kit Donaldson. By early 1987, WCJL-FM would move to the 103.9 FM frequency and rebrand as "Power 104." In 1992, the station would adopt its current frequency and call sign and also adopt a country music format as "Cat Country 103.7."