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WLOU

WLOU

WLOU is a radio station broadcasting a Urban Gospel Music format. Licensed to Louisville, Kentucky, USA, the station serves the Louisville, KY-IN market area. Its studios are located west of downtown and the transmitter is on the city's westside near I-264. WLOU utilizes a translator on 104.7 FM. WLOU is the heritage African-American oriented station in Louisville, programming to that community continuously since Oct. 21, 1951. The early conversion to Rhythm & Blues makes WLOU one of the first five full-time R&B stations. The station featured the popular R&B format for decades and, despite being an AM stand-alone daytime station, was one of the nation's top-rated R&B/Soul/Black Radio outlets. After WGZB and WMJM eclipsed WLOU's dominance in the 1990s, it took on the urban gospel format in early 1996. The station has been owned by Anchor Radio, LLC since 2011. In late 2011 Anchor Radio, LLC acquired two synchronous FM translators on 104.7 MHz and began simulcasting WLOU using the slogan "WLOU on FM." Occasionally, WLOU simulcasts with sister station WLLV.

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